The Architectural Respond Of Traditional Building In Making The Place For Tourism-Business Activities Study case: Ki Gede Ing Suro Street, Center of Songket Handicraft Industry

Anwar, Widya Fransiska Febriati (2008) The Architectural Respond Of Traditional Building In Making The Place For Tourism-Business Activities Study case: Ki Gede Ing Suro Street, Center of Songket Handicraft Industry. In: International Conference Artepolis 2– Creative Communities and The Making Place; Sharing Creative Experience , 8-9 Agustus 2008, ITB.

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    Abstract

    Ki Gede Ing Suro Street at 30 Ilir, in Palembang is well-known as center of songket production place. In line with the local government tourism program, the tourism activities created the need of place and space for presenting and selling songket along the street. These also created the changes for economic social activities and physical environment. Those are addressed to increase the sales number of songket. The street is located at one of old districts where the traditional building type, Limas, could be found. These houses were owned by the local people and functioned as place to live, to produce and to sell songket (as showroom /small store). The buildings which functioned as store located along the street and created specific romantic value to the street vista. For now on, the romantic view still could be found although the number of old buildings was not as much as before. The number of new modern constructed building had increased, and these new ones were not designed contextually to the olds. The condition would lead to losing or declining value of traditional architecture and further could eliminate the attractiveness of Ki Gede Ing Suro corridor as tourism destination. The facade of buildings along the street will have no further meaning but the series of modern showroom or small stores. The taste of Kampong Songket will be gone. This paper will discuss more about effort to minimize the declining romantic value of traditional architecture in Kampong Songket. This paper is aimed to propose a set of recommendation of physical changes on traditional buildings which have performed as songket store or showroom. The discussion will conducted by analyze the aspect of marketing strategy of songket as retail business and the architectural effort to answer the need of business activities. The discussion was limited on Place (one of 4P’s marketing mix), especially service and atmosphere decision. The marketing analysis would be combined with the architectural space analysis to fulfill the need of making place and space for songket business activity.

    Item Type: Conference or Workshop Item (Paper)
    Uncontrolled Keywords: Handycraft Industry, Limas, Songket
    Subjects: N Fine Arts > NA Architecture
    Divisions: Faculty of Engineering > Department of Architecture Engineering
    Depositing User: PhD Widya Fransiska Febriati Anwar
    Date Deposited: 04 Apr 2014 11:04
    Last Modified: 04 Apr 2014 11:04
    URI: http://eprints.unsri.ac.id/id/eprint/3960

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